The
objective
of the web site was to increase sales, generate new leads
and keep existing
clients better informed about the company's new services like
Point Of Sale. The site also needed to carry pages of technical
data to help agencies and repro houses prepare material to
the correct specifications.
The result is that over 2,000 people are now registered
users of the site including hundreds from leading UK advertising
agencies and global companies. The web site has become one
of the major hubs of the industry.
"Our
web site gets leads and keeps our clients informed of our
new services."
Nick Stagg, Marketing
Director SMP Group plc.
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